Congratulations to Tracey for winning best article this month!
We chose this article because it is detailed and useful. The article dives into four different aspects of PPC advertising, but still manages to offer a lot of detail about each one. Because the information in the article is so detailed, it is also useful and actionable for the reader. The average reader would find tips they could quickly and easily act on to improve their advertising.
Vertical: Online Marketing
Keyword: pay per click services
To see how we decide on the ECA winners, take a look at the ECA guidelines.