Congratulations to Erica for winning best article this month!
This piece does an excellent job of providing information that is both relevant to the keyword and actionable for the reader. For example, the statistics they include aren’t just relevant to marketing — they enable the reader to make better marketing decisions. They also offer specific advice in a way that accessible for any reader, no matter how internet-savvy they are.
Vertical: Online Marketing
Keyword: social media marketing
To see how we decide on the ECA winners, take a look at the ECA guidelines.